Using Concept Testing to Make Your Customers Happy
Utilizing Concept Testing We all love happy customers right? We also know that a satisfied customer is a happy customer. So how do we know the best way to satisfy…
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How to Create Motivating Marketing Messages: An Insider’s Look
Did you know that roughly 86% of marketing messages fail to motivate their audience? The odds of your campaign succeeding are sobering. This realization begs the question, why are so…
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