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Featured Downloads

  • Finding Relationships in Customer Data - Data Modeling
  • Putting Information Into Action - Dashboards
  • Uncovering Market Insights - Secondary Research
  • Lead Nurturing
  • Book Review - "The Art of Choosing"
  • Message Optimization
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Optimization Group has worked with some of the world's largest companies and most prestigious brands in several categories.

  Automotive
  • Automotive Vehicle Manufacturers
  • Automotive Aftermarket Service
  • Vehicle Tire Manufacturers

Durable Goods
  • Office Supply Manufacturers
  • Furniture Manufacturers
  • Household Appliances

Technology
  • Computer Hardware
  • Database Marketing Suppliers
  • Computer Software
  • Consumer Technology Services

Financial Services
  • Financial Services
  • Insurance

Healthcare
  • Hospitals/Healthcare
  • OTC and Prescription Pharmaceuticals
Hospitality/Resorts
  • Vacation Ownership
  • Restaurants

Packaged Goods
  • Wine and Spirits

Business Services
  • Staffing Services

Publishing

Not-for-Profit Agencies

Governmental Agencies

Industry Trade Groups

Home Building Products

Retail

Optimization Group has also worked with a dozens of national and regional advertising, direct marketing, event marketing and promotional agencies in many of the above product and service categories.

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Sign up for our quarterly newsletter. By signing up with Optimization Group you will receive:

  • Access to the latest book reviews, white papers, case studies, and solutions.

  • Monthly newsletters with links to the latest blog posts and cutting-edge industry information

  • Updates on the latest tools and techniques to know customers and enhance brand recognition

Featured Downloads

  • Finding Relationships in Customer Data - Data Modeling

  • Putting Information Into Action - Dashboards

  • Uncovering Market Insights - Secondary Research

  • Lead Nurturing

  • Book Review - "The Art of Choosing"

  • Message Optimization

Jeff Ewald, Founder
Jeff Ewald, Founder

Learn more about our staff
Successful Marketing Today
Successful Marketing Today
Getting the Optimal Return on your Marketing Investment
Getting the Optimal Return on your Marketing Investment
Improving Direct Marketing
Improving Direct Marketing
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Please feel free to contact our staff if you have any questions about how Optimization Group can help your organization.
  • Tom Thompson, Director of New Business Development tthompson@optimizationgroup.com
    (734) 748-5460

  • Jeff Ewald, Founder
    jewald@optimizationgroup.com
    (248) 459-1194

  • ...or come visit us!


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