OG logo

Register to learn more
  • Home
  • Services
    • Know Your Customers
    • Generate Ideas
    • Optimize Ideas
    • Maximize Brand Relationships
    • Measure ROI
    • Report Campaign Results
  • Clients
    • Industries
    • Countries
    • Client List
  • Our Company
    • Our Staff
    • Vision
    • Partners
    • Career Opportunities
    • Contact
  • Downloads
    • White Papers
    • Solutions
    • Book Reviews
    • Case Studies
  • Stay Informed
  • Contact Us
    • Contact Us
    • Map & Driving Directions
    • Feedback and Contact Form
  • Live Previews
    • Dashboards
      • Restaurant Performance Indicator
      • Reporting Dashboard
    • Surveys
      • Sample Size Calculator
  • Our Blog

Stay Informed

Sign up for our quarterly newsletter

Featured Downloads

  • Finding Relationships in Customer Data - Data Modeling
  • Putting Information Into Action - Dashboards
  • Uncovering Market Insights - Secondary Research
  • Lead Nurturing
  • Book Review - "The Art of Choosing"
  • Message Optimization

Return on marketing investments (ROMI) begins by identifying the ideas that are most important and motivating.

brandDelphiTM is an online idea generation tool designed to solicit a wide range of ideas and to identify the strongest ones, based on their importance and relevance. The advantages of brandDelphiTM over other idea generation methodologies include:

  • brandDelphiTM generates thousands of ideas from a panel of hundreds of key customers and constituents
  • brandDelphiTM participants add their ideas and rate other's ideas
  • brandDelphiTM results show which ideas are most relevant and important to key customers and constituents
  • brandDelphiTM can be used for multiple applications including new product development, creative ideation, and brand development
Click here for more information about brandDelphiTM

For more information on how brandDelphiTM can benefit your organization, contact:

Tom Thompson
tthompson@optimizationgroup.com
(734) 748-5460

Jeff Ewald
jewald@optimizationgroup.com
(248) 459-1194

Stay Informed

Sign up for our quarterly newsletter. By signing up with Optimization Group you will receive:

  • Access to the latest book reviews, white papers, case studies, and solutions.

  • Monthly newsletters with links to the latest blog posts and cutting-edge industry information

  • Updates on the latest tools and techniques to know customers and enhance brand recognition

Featured Downloads

  • Finding Relationships in Customer Data - Data Modeling

  • Putting Information Into Action - Dashboards

  • Uncovering Market Insights - Secondary Research

  • Lead Nurturing

  • Book Review - "The Art of Choosing"

  • Message Optimization

Tom Thomspon, Director of New Business Development
Tom Thompson, Director of New Business Development

Learn more about our staff
Driving Innovation
Driving Innovation
Improving Direct Marketing
Improving Direct Marketing
Mining your Marketing Data for New Insights
Mining your Marketing Data for New Insights
Home
  • Privacy Policy
  • Register
Services
  • Know Your Customers
  • Generate Ideas
  • Optimize Ideas
  • Maximize Brand Relationships
  • Measure ROI
  • Report Campaign Results
Clients
  • Industries
  • Countries
  • Client List
About
  • Principals
  • Contact Us
  • Vision
  • Careers
Free Downloads
  • White Papers
  • Solutions
  • Book Reviews
  • Case Studies
Please feel free to contact our staff if you have any questions about how Optimization Group can help your organization.
  • Tom Thompson, Director of New Business Development tthompson@optimizationgroup.com
    (734) 748-5460

  • Jeff Ewald, Founder
    jewald@optimizationgroup.com
    (248) 459-1194

  • ...or come visit us!


© 2012 Optimization Group, Inc. All Rights Reserved.

twitter icon